Barrow recently became the latest Sky Bet League Two club to implement the StatsBomb market-leading core dataset and advanced analytics platform, StatsBomb IQ, into its performance analysis and recruitment departments.
Lewis Dunwoody is the Head of Data and Analysis at The Bluebirds and has been instrumental in encouraging the use of StatsBomb’s products across these areas of the Club.
StatsBomb recently spoke with Lewis about the role of StatsBomb’s data and analysis tools in his day-to-day responsibilities, the wider analysis department and the club’s recruitment strategies.
"Using StatsBomb data has also been vital in helping us put square pegs in square holes," said Dunwoody.
"It allows us to identify where our players' strengths are and put them in areas on the pitch to have maximum impact.
"We’ve changed the perception of data within the Club, and the results speak for themselves, and this will hopefully be the start of something big and lasting for Barrow."
Lewis works alongside Pete Wild and the coaching staff, Sporting Director Iain Wood and the analysis team to help drive positive results on and off the pitch for The Bluebirds.